
Private brands · Food & café
99 Pancakes franchise
You run a 99 Pancakes outlet serving mini pancakes, waffles, crepes, cakes and shakes, as a full café or a small express shop.
All IndiaChecked: 29 October 2026
- You put in
- ₹15 lakh – ₹35 lakh Official₹15 lakh (express) or ₹35 lakh (café), plus GST. Includes interiors at ₹4,000 per sq ft, training, six months of marketing and software; the brand says terms can change with store size.
- Franchise fee
- Not printed — ask the brand
- Royalty / commission
- No royalty while monthly sales stay below ₹1 lakh (express) or ₹2 lakh (café); the rate above that is not printed. Official
- Space
- 80 sq ft 80 sq ft for the express shop; at least 250 sq ft for the café.
- Started
- 2017
- Head office
- Mumbai, Maharashtra
- Outlets
- 95+
- Agreement
- 5+5+5 years for the café; 4+4 years for the express shop.
- Payback
- The page says 18–24 months in one place and 24–30 months for the café in another; both are the brand's projections.
Lowest ₹50,000Highest ₹1.5 crore
What you earn
The brand prints gross margins of up to 65% and a typical monthly net income of ₹1–1.5 lakh, depending on location.
What the brand gives you
- 15–30 days of free training
- POS and software with reports
- Online ads run by head office
- Layout drawings, branding and signage
- Franchise support manager and launch-day help
Formats
- Express shop, 80 sq ft, ₹15 lakh plus GST, 4+4-year agreement
- Café, 250 sq ft and above, ₹35 lakh plus GST, 5+5+5-year agreement
Who can apply
- You must work in the outlet at least 90 hours a month (about 3 hours a day).
- No food-industry experience is needed.
How to apply
- Fill in the form on the franchise page and pick the café or express model; the brand says it calls back within 24 hours.
- Find a property yourself; the brand guides you and approves the layout.
- Attend the interview where a projected P&L is shared, then sign and train for 15–30 days.
What this trade looks like
Representative photos of the trade — not this brand’s outlet.
Never pay a middlemanFake “dealership” offers using big names are common. Pay only into an account named on the official website, after a written agreement. If anyone asks for a “registration fee” over a phone call or WhatsApp, stop.
Sources (1)
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