
Government schemes · Health & pharmacy
Pradhan Mantri Bhartiya Janaushadhi Kendra (PMBJK)
A medicine shop that sells low-priced generic medicines supplied by PMBI (Pharmaceuticals & Medical Devices Bureau of India) under the Department of Pharmaceuticals.
- You put in
- Not printed — ask the brand
- Franchise fee
- Not printed — ask the brand
- Royalty / commission
- Not printed — ask the brand
- Space
- Not printed — ask the brand
What you earn
20% margin on MRP (excluding taxes) of each medicine. From 1 Sep 2024, a monthly incentive of 20% of purchases or ₹20,000, whichever is less (10% on purchases, max ₹10,000, plus 10% for keeping 200 listed medicines in stock, max ₹10,000); the old ₹5 lakh overall cap was removed. A one-time special incentive of ₹2 lakh (₹1.5 lakh furniture, ₹0.5 lakh computer) for women, Divyang, SC, ST and the special areas remains.
Who can apply
- An individual with a D.Pharma or B.Pharma degree, or one who employs such a degree holder. NGOs and organisations must employ a D.Pharma/B.Pharma holder.
- Own or rented space of at least 120 sq ft, backed by a lease agreement or allotment letter.
- A distance rule applies between two Kendras (1 km in the largest cities and in districts with 10 lakh or more people).
- PACS (primary agricultural credit societies) may also open Kendras.
How to apply
- Apply online through the 'Apply for Kendra' section of janaushadhi.gov.in.
- Pay the non-refundable application fee of ₹5,000. It is waived for women, Divyang, SC, ST entrepreneurs, entrepreneurs in NITI Aayog aspirational districts, and in Himalayan, island and North-Eastern areas (proof needed).
- Submit proof of the pharmacist (state council registration) at application or at final approval.
- Ex-servicemen can also use the DGR route listed on dgrindia.gov.in.
What this trade looks like
Representative photos of the trade — not this brand’s outlet.
Never pay a middlemanFake “dealership” offers using big names are common. Pay only into an account named on the official website, after a written agreement. If anyone asks for a “registration fee” over a phone call or WhatsApp, stop.
Sources (4)
- PMBI: Guidelines for opening of new Pradhan Mantri Bhartiya Janaushadhi Kendra (PMBJK)
- PMBI Circular PMBI/06/Circular/74/2024-25 (29 Aug 2024): removal of ₹5 lakh cap and incentive raised to 20% (copy on DGR website) · 2024
- PIB: Progress under the 'Sahkar Se Samriddhi' initiative (1 Apr 2026) – PACS as PMBJK, PMKSK, CSC, petrol pump and LPG agency · 2026
- DGR: Pradhan Mantri Jan Aushadhi Pariyojna for ex-servicemen · 2026
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